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FlowShift
Connect Customer

FlowShift parses your Genesys or Avaya call flows and converts them into Amazon Connect, automatically, with a diff report your QA team can sign off.

The bottleneck on a Connect migration is rarely the platform. It's the call flows: hundreds of them, each one a tree of conditions a consultant has to rebuild by hand. FlowShift reads the source platform and converts them automatically. Removes 60-80% of migration cost by automating what consultants would otherwise build by hand over 6-12 months. Your QA team signs off the diff instead of writing the flows.

Genesys / Avaya 95% clean at a glance KB migration included TCO calculator built in
Trusted by enterprises, banks, healthcare systems, and the world's biggest brands
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What FlowShift changes

Three things on your desk before your team touches Amazon Connect: converted flows, a knowledge base ready for Q in Connect, and a TCO model finance can act on.

All three land in week one, before any consultant touches the Amazon Connect console. The flows arrive ready to import, the knowledge base arrives chunked the way Q in Connect expects it, the TCO model arrives in the shape finance already builds decks from.

95% clean at a glance
Of call flows convert cleanly to Amazon Connect JSON. The remaining 5% are flagged for human review with a specific reason.
40% experience delays
Of organisations experience migration delays of more than a quarter. Manual flow recreation and late KB quality discovery are the primary causes.
McKinsey
1 TCO comparison
FlowShift runs a TCO calculator alongside conversion, comparing current Genesys or Avaya licensing costs against Amazon Connect consumption pricing with 1, 3, and 5 year projections.
How FlowShift works

Automated migration that doesn't ask you to trust a black box.

FlowShift converts the bulk of your flows on its own. The few that need a human come back flagged, with the reason and an AI-suggested fix.

95%
Clean at a glance
Full Amazon Connect JSON generated and ready to import directly into the console. No manual work.
5%
Flagged for human review
Each flag includes a specific reason. Consultant knows exactly what needs attention and why.
On-demand
AI injection recommendations
On-demand recommendations on where Lex, Q in Connect, Lambda, or Bedrock can replace legacy logic.
Clean at a glance Flagged for human review
The pipeline

Five stages, source platform to provisioned Connect.

01
Stage 1
Extract

Pulls raw data from the source platform and parses it into typed models.

02
Stage 2
Translate

Applies transformation algorithms, emits Connect payloads and manifest metadata.

03
Stage 3
Validate

Checks every AWS API constraint: limits, formats, quotas.

04
Stage 4
Output

Aggregates into the migration manifest with full summary counts.

05
Stage 5
Provision

Idempotent calls to AWS Connect APIs with retry and backoff.

Dry runs stop after Stage 4. Provision only fires after you approve the manifest.

Feasibility Verdicts

Every dry run returns one of three verdicts before a single AWS resource is created.

FEASIBLE
Proceed to provision
No blockers, no significant warnings. Proceed to provision.
FEASIBLE WITH CAVEATS
Review the flag report
Warnings present. Review the flag report before provisioning.
NOT FEASIBLE
Resolve before provisioning
Hard-limit blockers present. Resolve before provisioning.
What FlowShift does

Four capabilities working through one migration: source parse, flow conversion, knowledge base port, business case.

01
Source connectivity
Connects to your platform directly

Direct Genesys Cloud CX API integration

Genesys PureConnect export parser

Avaya Orchestration Designer XML parser

Automatic configuration inventory

02
Flow conversion
Amazon Connect JSON, import-ready

Conversion report per flow

AI injection recommendations per flow

Flags redundant branches, dead-end nodes

Complexity score per flow

03
Knowledge base migration
Q in Connect-ready from day one

Extracts Genesys Knowledge articles via API

Chunk sizing, heading hierarchy, metadata tagging

KB readiness score per article

Gap analysis vs common intents

04
Assessment and planning
The business case built alongside

TCO calculator (1, 3, 5 year projections)

Migration readiness score

Risk rating per flow

Overall effort estimate

What you get

Six deliverables ready before week one of the migration.

01
Amazon Connect flow JSON
Import-ready contact flows generated from your existing platform. Direct console import.
02
Conversion report per flow
What converted, what was flagged, and the specific reason for every flag.
03
AI injection recommendations - On-demand
On-demand recommendations on where Lex, Q in Connect, Lambda, or Bedrock can replace legacy logic.
04
KB migration package
Knowledge base content restructured for Q in Connect retrieval. Chunk-sized. Tagged. Scored.
05
Real-time agent assist
Real-time agent assist on live calls powered by Amazon Bedrock.
06
TCO comparison
Current licensing vs Amazon Connect consumption pricing. 1, 3, and 5 year projections.
Who this is for

Six migration realities FlowShift was built for.

Migrating from Genesys Cloud CX, PureConnect, or Avaya and want flows converted, not manually recreated.

Told migration will take 6-9 months and want to know how much of that is avoidable manual work.

Want to replace legacy IVR with Lex bots and need recommendations on where AI fits in each flow.

KB needs to work in Q in Connect from day one, not discovered as a problem weeks after go-live.

Need a TCO comparison for finance that shows current licensing vs Amazon Connect with 1, 3, and 5 year projections.

Migration is part of a broader AWS move and the contact centre is one workload among many.

Most migrations take months because someone
is recreating your call flows one by one.
FlowShift converts them automatically, and shows you exactly which ones still need a human.
What customers say

After the migration, FlowShift's conversion engine stays in your AWS account. You re-run it the next time your platform changes.

JR
Jason Rackear
AWS Sr. Account Manager · the identity platform

Armakuni has been supporting the identity platform for the past 6 months and has exceeded all expectations. Charles loops me into the conversation right away. Armakuni is part of the One Team.

Identity verification · Six months of trusted delivery
EL
Engineering Leadership
Award-winning LMS provider for enterprises and mid-size organizations · Edtech

The Armakuni team demonstrated an impressive ability to earn customer trust and deliver against lofty expectations with the C-Suite. Ruben and team maintained consistent communication and delivery.

Modernization · Lifted onto AWS, owned by the customer
MS
Matt Suckel
Sr. Manager Application Integration · One of the largest cinema networks in the U.S.

Kudos to Armakuni for demonstrating the speed, precision, and partnership needed to turn a high-speed challenge into a success story.

Application integration · Speed under real pressure
TL
Technical Leadership
A Chicago-area media archive and licensing company · Media

Armakuni helped MPI build agentic AI capabilities that work inside our content pipeline. The orchestration layer sits in our AWS account, governed by our IAM, audited by our team. We own every piece of it.

Agentic AI · Owned, not rented
DT
Director of Technology
NHS Wales · Healthcare

NHS Wales needed data access measured in minutes, not days. Armakuni built the platform and transferred every piece of knowledge to our team. When they left, we ran everything.

Data platform · Full handover, no lock-in
EL
Engineering Lead
Santander · BFSI

The transformation at Santander wasn't about new tools. It was about engineering discipline that stuck after the engagement ended. 400 engineers, 40% faster time-to-market.

Engineering discipline · AK Way at scale
TD
Technology Director
Comic Relief · Public

When Comic Relief needed a payments platform for Red Nose Day that could not fail on live television, four Armakuni engineers built it. 500 transactions per second. Zero downtime.

High-stakes systems · Zero downtime delivery
Recent Results

Customers shipping in production with Armakuni.

More customer stories

30 minutes. Your platform.
Honest numbers.

How many of your flows convert automatically. What the flags look like. What the TCO comparison says.

Ready to scope it?

30 minutes. Your setup. What FlowShift changes and what it costs.

Contact us
Want to see it first?

2 hours. Free. Real tools on your data.

Book the Migration Workshop

AWS Premier Tier Services Partner

Ai Services Competency
Amazon Connect Delivery
Aws Lambda Delivery

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